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  • ¿Cómo pensar como Sherlock Holmes? - Maria Konnikova September 25, 2017
    Ningún personaje de ficción es más conocido por sus poderes de intuición y observación que Sherlock Holmes. Pero, ¿es su inteligencia extraordinaria una invención de la ficción o podemos aprender a desarrollar estas habilidades, para mejorar nuestras vidas en el trabajo y en casa? A través de ¿ Cómo pensar como Sherlock Holmes? , la periodista y psicóloga Ma […]
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  • La teoría del todo - Stephen W. Hawking September 25, 2017
    Una manera clara y amena de acercarse a los misterios del universo. En esta esclarecedora obra, el gran físico británico Stephen Hawking nos ofrece una historia del universo, del big bang a los agujeros negros. En siete pasos, Hawking logra explicar la historia del universo, desde las primeras teorías del mundo griego y de la época medieval hasta las más com […]
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  • El gran diseño - Stephen Hawking & Leonard Mlodinow September 25, 2017
    Aun antes de aparecer, este libro ha venido precedido, en todos los medios de comunicación, de una extraordinaria polémica sobre  sus conclusiones: que tanto nuestro universo como los otros muchos universos posibles surgieron de la nada, porque su creación no requiere de la intervención de ningún Dios o ser sobrenatural, sino que todos los universos pro […]
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  • El cisne negro. Nueva edición ampliada y revisada - Nassim Nicholas Taleb September 25, 2017
    ¿Qué es un cisne negro? Para empezar, es un suceso improbable, sus consecuencias son importantes y todas las explicaciones que se puedan ofrecer a posteriori no tienen en cuenta el azar y sólo buscan encajar lo imprevisible en un modelo perfecto. El éxito de Google y You Tube, y hasta ell 11-S, son “cisnes negros”. Para Nassim Nicholas Taleb, los cisnes negr […]
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  • La física del futuro - Michio Kaku September 25, 2017
    Un recorrido asombroso a través de los próximos cien años de revolución científica. El futuro ya se está inventando en los laboratorios de los científicos más punteros de todo el mundo. Con toda probabilidad, en 2100 controlaremos los ordenadores a través de diminutos sensores cerebrales y podremos mover objetos con el poder de nuestras mentes, la inteligenc […]
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  • Tricks Any Dog Can Do! - Susan Day September 25, 2017
    This great book comes with advice and guidance as to the best way to teach these tricks. It offers more than one method which the reader can choose depending upon their own situation. There is also advice to using treats and shows you how to not end up with a treat junkie! This books is from the desk of Susan Day, a canine behaviourist. Susan teaches obedien […]
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  • Ágilmente - Estanislao Bachrach September 25, 2017
    Bachrach es Doctor en biología molecular y explica el funcionamiento del cerebro. A través de ello, da consejos y herramientas para ser más creativos y felices en el trabajo y en la vida. La neurociencia es clara: el cerebro aprende hasta el último día de vida. La creatividad puede expandirse. Tu mente, mediante la aplicación de las técnicas correctas, puede […]
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  • Sobre la teoría de la relatividad especial y general - Albert Einstein September 25, 2017
    Entre el Electromagnetismo y la Mecánica newtoniana existe una fórmula de bisagra: la teoría de la relatividad especial y general. La importancia del nuevo marco planteado por Albert Einstein se entiende por lo siguiente: la percepción del tiempo y el espacio es relativa al observador. ¿Qué significa esto? Si usted viaja a una velocidad mayor que la de la lu […]
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  • Breve historia de mi vida - Stephen Hawking September 25, 2017
    La mente maravillosa de Stephen Hawking ha deslumbrado al mundo entero revelando los misterios del universo. Ahora, por primera vez, el cosmólogo más brillante de nuestra era explora, con una mirada reveladora, su propia vida y evolución intelectual. Breve historia de mi vida cuenta el sorprendente viaje de Stephen Hawking desde su niñez […]
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  • EnCambio - Estanislao Bachrach September 25, 2017
    EnCambio te va a permitir alumbrar los procesos por los cuales te comportás de determinada manera con el fin de dejar atrás aquellos hábitos y conductas que ya no te sirven. El objetivo es que aprendas del potencial que tiene tu cerebro para cambiar y la capacidad que tenés vos para modificarlo. Este año cambio de trabajo, empiezo el gimnasio, bajo esos kili […]
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Amazon Plans to Lower Some Prices at Whole Foods

Investors drove Kroger shares down more than 8 percent on Thursday; shares of Walmart, the nation’s biggest grocer, fell about 2 percent. Both companies’ shares also fell sharply when the deal was announced in June.Amazon plans to weave together its online business and physical stores by turning its Prime membership program into a Whole Foods rewards program, providing additional savings to customers. Amazon Prime is a $99-a-year service that gives customers faster free shipping, video streaming and other benefits.Whole Foods’ private-label products will be available through Amazon’s online services and Amazon lockers that will be installed in some Whole Foods markets. Customers will also be able to return online orders to Amazon through the lockers.“We’re determined to make healthy and organic food affordable for everyone,” Jeff Wilke, the executive who runs Amazon’s consumer businesses, said on Thursday in an announcement about the changes. “Everybody should be able to eat Whole Foods Market quality.”Discounts are not the only reason shoppers use Amazon — selection and convenience are others — but Mr. Bezos has never been shy about starting price wars that inflict pain on rivals. In the 1990s, the company tussled with Barnes & Noble to see which could discount books the most. Amazon and Walmart have been in an on-and-off price war in a variety of categories for years.In its battle with Quidsi, a start-up that owned Diapers.com, Amazon put so much pressure on the company that it eventually agreed to be acquired by Amazon rather than by Walmart.Ever since Amazon made the surprise announcement in June that it was acquiring Whole Foods for more than $13 billion, competitors have expected it to shake things up at the grocer, which has struggled in the face of competition from Costco, Walmart and others that have wooed customers with a growing selection of organic produce and kitchen staples. (Gabrielle Sulzberger, a private equity executive who is married to Arthur O. Sulzberger Jr., the chairman and publisher of The New York Times, is the chairwoman of Whole Foods.)Continue reading the main storyStill, the speed with which Amazon completed the acquisition and embarked on a price-cutting campaign is stunning. […]

Impossible Foods hopes to replace all meat in the human diet someday

It’s an ambitious, though slightly unrealistic, goal for the inventors of the bleeding veggie burger. […]

Sonic launches part-mushroom, part-beef burger

It’s not a veggie burger. But there’s a lot less beef in it than normal. […]

Medicaid, Pelosi, Trump: Your Weekend Briefing

#briefing-market-module.interactive-embedded .interactive-caption { display: none; } Market Snapshot View Full Overview ____ Photo Credit Bryan Anselm for The New York Times 8. The other big business story involves groceries. […]

State of the Art: How Battling Brands Online Has Gained Urgency, and Impact

But the effects of these campaigns go beyond business. In a nation where politics have grown pitched and sclerotic, fighting brands online suddenly feels like the most effective political action many of us can take. Posting a hashtag — #deleteUber, for instance, or #grabyourwallet — and threatening to back it up by withholding dollars can bring about a much quicker, more visible change in the world than, say, calling your representative.Continue reading the main storyBrand-focused online activism can work for every political side, too: Don’t like a New York theater company’s Trump-tinged production of Shakespeare in the Park? There’s a boycott for you, and Delta and Bank of America will give in.Yet the mechanics of social media suggest it will be the cultural and political left, more than the right, that might win the upper hand with this tactic — especially when harnessing the power of brands to fight larger battles for racial and gender equality, as in the Uber and Fox News cases.“Women and people of color have gravitated to social media and were early adopters of it,” said Shannon Coulter, a marketing consultant who co-founded Grab Your Wallet, a campaign aimed at urging retailers to stop selling Trump-branded products. “Social media is actually a lever for social justice. It’s a way of leveling the playing field.”To see why, we must first understand why brands are suddenly more vulnerable to consumer sentiment than they once were. It all comes down to one thing: Social media is the new TV.In the era when television shaped mainstream consumer sentiment, companies enjoyed enormous power to alter their image through advertising. Then came the internet, which didn’t kill advertising, but did dilute its power. Brands now have little say over how their messages get chewed up through our social feeds.Newsletter Sign UpContinue reading the main storyThank you for subscribing.An error has occurred. Please try again later.You are already subscribed to this email.View all New York Times newsletters.Yes, they can run ads on Facebook, Twitter, Snapchat and everyplace else […]

Parkway Sign Lettering Altered to Read ‘Crooked Hillary’

(BRENTWOOD, N.Y.) — A sign marking the Crooked Hill Road exit off a suburban New York parkway has been altered to read “Crooked Hillary.” Newsday reports the defaced green traffic sign on the Sagtikos Parkway on Long Island was reported to the state Department of Transportation on Wednesday. A sign marking the Crooked Hill Road exit on the Sagtikos Parkway was defaced to “Crooked Hillary,” officials said https://t.co/7KBwLtEuWt pic.twitter.com/JwX2lEIRKq — Newsday (@Newsday) June 15, 2017 A DOT spokesman says the sign has been removed and “defacing public signs is illegal.” Republican presidential candidate Donald Trump often used the moniker “Crooked Hillary” when referring to Democratic opponent Hillary Clinton, who at the time suffered from the mistrust of many voters. Trump won the election and in a recent tweet said “Crooked Hillary Clinton now blames everybody but herself, refuses to say she was a terrible candidate.” Clinton tweeted back “People in covfefe houses shouldn’t throw covfefe,” a dig at Trump for tweeting the mystifying nonword. […]

Amazon is buying Whole Foods. Are grocery stores the new warehouses?

This week, New York Mayor Bill de Blasio’s office announced a new initiative to combat climate change–augmented extreme heat in the city. It comes down to: Plant a tree! Make a pal! Those are actually not bad ideas.

The $106 million package — dubbed Cool Neighborhoods NYC, which, yikes — will largely go to tree-planting across more heatwave-endangered communities in the South Bronx, Northern Manhattan, and Central Brooklyn. Funding will also further develop the unpronounceable NYC °CoolRoofs program, which aims to cover 2.7 million square feet of city roofs with foliage.

But, to me, the more noteworthy component of the plan is Be A Buddy NYC — again, yikes — which “promotes community cohesion” as a means of climate resilience.

“A heat emergency is not the time to identify vulnerable residents,” explains the Mayor’s Office’s report. “Rather, it is important to build social networks that can help share life-saving information prior to such an emergency, and can reach out to at-risk neighbors during an extreme heat event.”

The new policy supports the argument that this whole community engagement thing is a crucial tactic in the fight against climate change.

[…]